Best AI Visibility Analysis Software in 2026: 9 Tools Compared
By ToolNimba Editorial Team October 29, 2026 8 min read
- Top pick
ProfoundEnterprise depth
Starting priceSee websiteCheck out ProfoundRead our review - Runner-up
Peec AIAgencies and SEO teams
Starting price$95 per monthCheck out Peec AIRead our review - Also great
ScrunchCrawler analytics
Starting price$250 per monthCheck out ScrunchRead our review
How we researched this
We compared official pricing and feature pages, app store listings, privacy policies and public user reviews. Prices change, so check the provider's site before you pay.
Key takeaways
- Profound offers the deepest enterprise analysis, tracking up to nine answer engines with crawler attribution.
- Peec AI suits agencies and SEO teams, with competitive positioning and multi-client workspaces from 95 dollars per month.
- Otterly is the budget entry point at 29 dollars per month, covering core engines with daily tracking.
- Scrunch adds crawler analytics and site audits, which suits technical teams that want to see how AI bots treat their site.
- Rankscale and ZipTie offer flexible, usage-based pricing for teams that want to pay for what they actually track.
Quick comparison
| Name | Best for | Starting price | Free plan | |
|---|---|---|---|---|
| Profound | Enterprise depth | See website | Free trial | Visit |
| Peec AI | Agencies and SEO teams | $95 per month | Free trial | Visit |
| Scrunch | Crawler analytics | $250 per month | Free trial | Visit |
 AthenaHQ | Broad engine coverage | $295 per month | Yes | Visit |
 Otterly | Budget monitoring | $29 per month | Free trial | Visit |
 Semrush AI Visibility Toolkit | Semrush users | $99 per month | No | Visit |
 SE Visible | Most prompts per dollar | $99 per month | Free trial | Visit |
 Rankscale | Flexible usage pricing | $17 per month | Free trial | Visit |
 ZipTie | Pay for what you track | $42.75 per month | No | Visit |
The best AI visibility analysis software
AI visibility analysis software tracks how often AI answer engines like ChatGPT, Perplexity and Google AI Overviews mention your brand, cite your pages and recommend your products. We compared official feature pages, pricing pages and public documentation to build this list, focusing on tools that are actively sold in October 2026.
Profound sits at the top of this category for depth: enterprise tiers track ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Copilot, Grok and DeepSeek, and integrations with Cloudflare, Akamai, AWS and Google Analytics connect AI crawler activity to your own traffic data. A 7 day trial covers 50 prompts on three engines.
The platform reads and writes: tracking shows visibility, citations and prompt volumes, while credit-based content agents draft AI-optimized content from the findings. Brand pricing is custom, while agencies can start at 99 dollars per month plus per-client workspace fees. For enterprises, Profound is the deepest pick.
- Tracks up to nine answer engines on enterprise tiers
- Crawler attribution via CDN integrations
- Content agents for optimization
- Brand pricing is custom and sales-led
- Entry agency plan is limited to one engine set
Peec AI tracks brand visibility across AI answer engines with competitive benchmarking, citation analysis and sentiment, aimed at SEO teams and agencies managing several clients. The Starter plan costs 95 dollars per month for 50 prompts daily on three models of your choice, with unlimited users.
Agencies value the multi-client workspaces and unlimited seats, which keep per-client costs down. The entry plan limits model choice, and Claude coverage needs the enterprise tier. For agencies starting in AI visibility, Peec AI is a strong pick.
- Competitive positioning and analytics
- Unlimited users
- Multi-client management
- Entry plan covers 3 of 6 models
- Claude only on enterprise tier
Scrunch combines AI visibility tracking with analytics on how AI crawlers visit your site, plus site audit features that show technical issues affecting AI citation. The Core plan costs 250 dollars per month for 125 prompts on four engines, with a 7 day trial.
Technical teams value the crawler data, which explains why a brand appears or disappears from answers. The price suits mid-size and enterprise teams rather than solo marketers. For technical analysis, Scrunch is the most distinctive pick.
- AI crawler analytics plus visibility tracking
- Site audit features
- Technical depth
- Higher entry price
- API access on enterprise tier only
AthenaHQ tracks AI visibility across eleven engines with a credit-based model, where one credit equals one answer. The Starter plan costs 295 dollars per month for 3,600 credits, while a free Essential plan offers 300 credits with no renewal.
Broad engine coverage and unlimited seats suit larger teams that want many models in one place. The entry price is high for small teams, and API access costs extra on Starter. For breadth of engines, AthenaHQ leads.
- Eleven engines on Starter
- Free Essential plan with 300 credits
- Unlimited seats
- Higher entry price
- API is a paid add-on on Starter
Otterly tracks brand mentions, positions and citations across ChatGPT, Google AI Overviews, Perplexity and Copilot, with daily updates and unlimited team members. The Lite plan costs 29 dollars per month for 15 prompts, with a 7 day trial and no card required.
The price makes Otterly the easiest first step into AI visibility tracking. Limits are real: 15 prompts and four engines on Lite, with Claude, Gemini and Google AI Mode as paid add-ons. For small teams on a budget, Otterly is our pick.
- Lowest entry price
- Daily tracking
- Unlimited team members
- Lite plan covers 15 prompts and four engines
- Claude and Gemini are paid add-ons
Semrush AI Visibility Toolkit tracks brand mentions and citations across ChatGPT, Google AI, Gemini and Perplexity, inside the Semrush platform teams already use for SEO. It costs 99 dollars per month per domain for 25 prompts, with a free checker offering a few lookups a day.
The value is highest for existing Semrush users, since AI data sits next to keyword and rank data. Per-domain pricing adds up for agencies, and there is no toolkit trial. For Semrush teams, it is a natural add-on.
- Adds AI visibility to the Semrush suite
- 25 prompts per domain
- Free checker for quick looks
- Per-domain pricing adds up
- No toolkit trial
SE Visible, from SE Ranking, tracks AI visibility across ChatGPT, Gemini, AI Mode, Perplexity and Google AI Overviews, with 200 prompts on the entry plan at 99 dollars per month, or 79 dollars on annual billing. A 10 day trial is available.
The prompt count per dollar is the best here, which suits teams tracking many topics. The product is newer than Profound or Scrunch, so depth and history are still growing. For volume on a budget, SE Visible is a strong pick.
- 200 prompts on five engines
- 10 day trial
- SE Ranking ecosystem
- Newer product than specialists
- Fewer engines than AthenaHQ
Rankscale tracks AI visibility across ChatGPT, Gemini, Perplexity, Claude, DeepSeek, Mistral, Grok, Copilot and more, with credit-based pricing and API access. The Essentials plan costs 204 dollars per year, or 17 dollars per month on yearly billing, for 120 credits and two brand dashboards, while Pro at 99 dollars per month offers 1,200 credits.
The engine breadth and flexible pricing suit power users who want unusual models covered. Credit math needs care, since costs depend on how many prompts and engines you run. For flexible, wide coverage, Rankscale is a smart pick.
- Wide engine coverage including Claude and Grok
- Credit-based pricing
- API and MCP support
- Smaller brand than leaders
- Credit math needs attention
ZipTie prices AI visibility tracking by usage, starting from about 42.75 dollars per month depending on engines and frequency, with checks on a daily, weekly or monthly schedule across up to seven engines. You pay only for what you track, with no per-seat fees.
The flexibility suits teams with uneven needs, such as seasonal campaigns or occasional audits. There is no free tier, so testing requires a paid plan. For usage-based pricing, ZipTie is the most flexible pick.
- Usage-based pricing
- Choose daily, weekly or monthly checks
- Up to seven engines
- No free tier
- Pricing depends on configuration
How we picked these
We compared official feature pages, pricing pages and public documentation for each tool, and favored products that are actively sold and supported in October 2026. We mixed enterprise platforms, agency tools and budget options so the list covers solo marketers through large brands. Prices come from vendor pricing pages checked in September and October 2026, and where pricing is custom we say so plainly rather than guessing.
How to choose AI visibility analysis software
Start with prompts, not price: count the questions your buyers actually ask AI tools, then match a plan that covers them daily. Next, check engine coverage: ChatGPT and Perplexity matter most today, but Google AI Overviews and Gemini grow fast. Finally, ask what happens after the report: tools that turn findings into content fixes save more than tools that only score.
Ask before you buy
Ask each vendor what still runs on day 31 if you do not pay, where prompt questions come from and whether you can edit them, and who turns findings into fixes. The answers separate tools that report from tools that improve visibility.