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Best AI Visibility Checking Software in 2026: 9 Tools Compared

By ToolNimba Editorial Team October 29, 2026 8 min read

Best AI Visibility Checking Software
  1. Top pick
    Otterly logoOtterly

    Daily budget checks

    Starting price$29 per month
    Check out OtterlyRead our review
  2. Runner-up
    Peec AI logoPeec AI

    Agency checking

    Starting price$95 per month
    Check out Peec AIRead our review
  3. Also great
    Rankscale logoRankscale

    Flexible check credits

    Starting price$17 per month
    Check out RankscaleRead our review

How we researched this

We compared official pricing and feature pages, app store listings, privacy policies and public user reviews. Prices change, so check the provider's site before you pay.

Key takeaways

  • Otterly is the cheapest way to check AI visibility daily, at 29 dollars per month for 15 prompts.
  • Peec AI suits agencies that check many clients, with unlimited seats and 50 daily prompts from 95 dollars per month.
  • Rankscale and ZipTie let you control check frequency and cost, with credit and usage-based pricing.
  • Profound and Scrunch suit enterprises that need deep checks across many engines, including crawler data.
  • LLMrefs offers 500 prompts for 79 dollars per month, which suits teams that check many topics weekly.
  • Checking daily matters more than checking once: visibility shifts as models and content change.

Quick comparison

NameBest forStarting priceFree plan
OtterlyDaily budget checks$29 per monthFree trialVisit
Peec AIAgency checking$95 per monthFree trialVisit
RankscaleFlexible check credits$17 per monthFree trialVisit
ZipTieScheduled checks$42.75 per monthNoVisit
ProfoundEnterprise checksSee websiteFree trialVisit
ScrunchTechnical checks$250 per monthFree trialVisit
LLMrefsMany prompts weekly$79 per monthFree trialVisit
HubSpot AEOHubSpot users$50 per monthFree trialVisit
AthenaHQBroad engine checks$295 per monthYesVisit

The best AI visibility checking software

AI visibility checking software runs your key prompts through AI answer engines on a schedule and reports whether your brand appears, where it ranks and which pages get cited. We compared official feature pages, pricing pages and public documentation to build this list, focusing on tools that check reliably and affordably in October 2026.

01Otterly logo

Otterly

Best for: Daily budget checks

Check out Otterly
Starting price$29 per month
Free planFree trial
Otterly app screenshots
App Store screenshots

Otterly checks brand mentions, positions and citations daily across ChatGPT, Google AI Overviews, Perplexity and Copilot, with unlimited team members on every plan. The Lite plan costs 29 dollars per month for 15 prompts, with a 7 day trial and no card required.

The daily cadence at a low price makes Otterly the easiest way to start checking. Limits are real: 15 prompts is enough for one brand, not an agency portfolio, and Claude, Gemini and Google AI Mode cost extra. For a single brand on a budget, Otterly is our pick.

What we like
  • Daily tracking at the lowest price
  • Unlimited team members
  • Simple setup
Watch out for
  • Lite covers 15 prompts and four engines
  • Claude and Gemini are paid add-ons
02Peec AI logo

Peec AI

Best for: Agency checking

Check out Peec AI
Starting price$95 per month
Free planFree trial
Peec AI website
peec.ai homepage

Peec AI checks brand visibility daily with competitive benchmarking, citation analysis and sentiment, aimed at SEO teams and agencies. The Starter plan costs 95 dollars per month for 50 prompts daily on three models of your choice, with unlimited users and multi-client workspaces.

Agencies value the per-client workspaces and unlimited seats, which keep checking costs predictable across clients. Model choice is limited on entry, and Claude needs the enterprise tier. For agency checking, Peec AI is a strong pick.

What we like
  • 50 prompts daily
  • Unlimited users
  • Multi-client workspaces
Watch out for
  • Entry plan covers 3 of 6 models
  • Claude only on enterprise tier
03Rankscale logo

Rankscale

Best for: Flexible check credits

Check out Rankscale
Starting price$17 per month
Free planFree trial
Rankscale website
rankscale.com homepage

Rankscale checks AI visibility across ChatGPT, Gemini, Perplexity, Claude, DeepSeek, Mistral, Grok, Copilot and more, with credits that you spend on checks. The Essentials plan costs 204 dollars per year, or 17 dollars per month on yearly billing, for 120 credits and two brand dashboards, while Pro at 99 dollars per month offers 1,200 credits.

The credit model suits teams that check unevenly, since unused capacity is not tied to a fixed prompt count. Engine breadth is a plus, including models rivals skip. For flexible checking, Rankscale is a smart pick.

What we like
  • Wide engine coverage
  • Credit-based checks
  • API and MCP support
Watch out for
  • Credit math needs attention
  • Smaller brand than leaders
04ZipTie logo

ZipTie

Best for: Scheduled checks

Check out ZipTie
Starting price$42.75 per month
Free planNo

ZipTie lets you schedule AI visibility checks daily, weekly or monthly across up to seven engines, priced by usage from about 42.75 dollars per month. You pay only for the checks you run, with no per-seat fees.

The scheduling flexibility suits teams that do not need daily checks on every prompt: check core prompts daily and the rest weekly to save money. There is no free tier, so testing requires a paid plan. For scheduled, usage-based checking, ZipTie is the most flexible pick.

What we like
  • Choose daily, weekly or monthly checks
  • Up to seven engines
  • No per-seat fees
Watch out for
  • No free tier
  • Pricing depends on configuration
05Profound logo

Profound

Best for: Enterprise checks

Check out Profound
Starting priceSee website
Free planFree trial

Profound checks AI visibility across up to nine answer engines on enterprise tiers, with historical data and crawler attribution through CDN integrations. A 7 day trial covers 50 prompts on ChatGPT, Gemini and Google AI Overviews.

The depth suits enterprises that need formal buying processes and broad engine coverage. Brand pricing is custom and sales-led, while agencies can start at 99 dollars per month plus per-client fees. For enterprise checking, Profound is the deepest pick.

What we like
  • Up to nine engines on enterprise tiers
  • Crawler attribution
  • Historical data
Watch out for
  • Brand pricing is custom
  • Trial limited to 50 prompts on three engines
06Scrunch logo

Scrunch

Best for: Technical checks

Check out Scrunch
Starting price$250 per month
Free planFree trial

Scrunch checks AI visibility across four engines on its Core plan, 125 prompts for 250 dollars per month, while also reporting how AI crawlers visit your site and auditing technical issues that affect citation. A 7 day trial is available.

The crawler data explains why checks move, not just that they moved, which technical teams value. The price suits mid-size and enterprise teams. For technical checking, Scrunch is the most distinctive pick.

What we like
  • Crawler analytics plus visibility checks
  • Site audit features
  • 125 prompts on Core
Watch out for
  • Higher entry price
  • API on enterprise tier only
07LLMrefs logo

LLMrefs

Best for: Many prompts weekly

Check out LLMrefs
Starting price$79 per month
Free planFree trial

LLMrefs checks AI visibility across ten listed engines with a single plan at 79 dollars per month for 500 prompts, unlimited projects and unlimited seats, with a 7 day trial. Checks run weekly rather than daily, which suits teams tracking many topics on a slower cadence.

The prompt volume per dollar is strong, especially for agencies and content teams with many topics. Daily movers will prefer Otterly or Peec AI, but for weekly breadth, LLMrefs is a value pick.

What we like
  • 500 prompts on one plan
  • Unlimited projects and seats
  • Ten engines listed
Watch out for
  • Weekly checks rather than daily
  • Smaller brand than leaders
08HubSpot AEO logo

HubSpot AEO

Best for: HubSpot users

Check out HubSpot AEO
Starting price$50 per month
Free planFree trial

HubSpot AEO, the answer engine optimization add-on, tracks AI visibility for 25 prompts at 50 dollars per month, or 45 dollars on annual billing, inside the HubSpot platform. A free AI Search Grader offers a quick one-time check without a subscription.

The value is highest for HubSpot users who want AI data next to CRM and marketing data. Engine breadth trails specialists, and the prompt count is modest. For HubSpot teams, it is a convenient add-on.

What we like
  • AI visibility inside HubSpot
  • 25 prompts
  • Free AI Search Grader for quick checks
Watch out for
  • Per-domain scope
  • Fewer engines than specialists
09AthenaHQ logo

AthenaHQ

Best for: Broad engine checks

Check out AthenaHQ
Starting price$295 per month
Free planYes

AthenaHQ checks AI visibility across eleven engines on a credit model, where one credit equals one answer. The Starter plan costs 295 dollars per month for 3,600 credits, while a free Essential plan offers 300 credits with no renewal.

Broad engine coverage suits larger teams that want many models checked in one place. The entry price is high for small teams, but the free plan lets you test real checks before paying. For breadth, AthenaHQ leads.

What we like
  • Eleven engines
  • Free Essential plan with 300 credits
  • Unlimited seats
Watch out for
  • Higher entry price
  • API is a paid add-on on Starter

How we picked these

We compared official feature pages, pricing pages and public documentation for each tool, and favored products that are actively sold and supported in October 2026. We mixed budget, agency and enterprise tools so the list covers solo marketers through large brands. Prices come from vendor pricing pages checked in September and October 2026, and where pricing is custom we say so plainly rather than guessing.

How to set up AI visibility checks

Start with 10 to 20 prompts your buyers actually ask, covering brand, product comparisons and problem questions. Run them daily for a month to establish a baseline, then track share of voice, citation rate and position changes weekly. Add prompts as you publish new content, and remove stale ones that no longer reflect buyer language.

Daily or weekly?

Daily checks catch sudden drops from model updates or content changes, while weekly checks suit large prompt sets on a budget. Most teams do both: daily for core brand prompts, weekly for the long tail.

Fix the prompts you lose before adding new ones. For each lost prompt, read the cited competitor pages and note what they explain better, whether clearer definitions, fresher data or stronger structure. Update your page to close that specific gap, then watch the next check cycle for movement. This loop turns checking from a scoreboard into a content plan, which is where the value lies.

Sources

  1. https://otterly.ai
  2. https://peec.ai
  3. https://rankscale.com
  4. https://ziptie.dev
  5. https://profound.com
  6. https://scrunch.com
  7. https://llmrefs.com
  8. https://hubspot.com
  9. https://athenahq.ai

Frequently asked questions

How often should I check AI visibility?

Check core brand prompts daily and the full prompt set weekly. AI answers shift with model updates and new content, so a one-time check ages fast. Daily tracking catches drops while they are still fixable.

What is a good AI visibility score?

There is no universal good score, since it depends on your market and competitors. Track your share of voice against named rivals over time: rising share after content changes matters more than any single number.

Do AI visibility tools work for small businesses?

Yes. Otterly at 29 dollars per month and Rankscale at 17 dollars per month make daily checking affordable for a single brand. Start with 10 to 15 core prompts and expand only when the data drives decisions.

Which engines should I check first?

Start with ChatGPT, Perplexity and Google AI Overviews, which cover most AI search traffic. Add Gemini, Claude and Copilot as budget allows, since citation patterns vary by engine.

What is share of voice in AI visibility?

Share of voice measures how often your brand appears in AI answers compared with competitors on the same prompts. If your brand appears in 30 of 100 answers and a rival appears in 50, your share trails theirs, and the gap points to topics where their content wins citations. Track share over time on fixed prompt sets, since a single snapshot says little, while a rising or falling trend shows whether content changes work.

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