Best Data Broker Removal Service in 2026: 9 Services Compared
By ToolNimba Editorial Team November 4, 2026 9 min read
- Top pick
IncogniHands-off automated removal
Starting price$7.99 per user per monthCheck out IncogniRead our review - Runner-up
DeleteMeHuman-verified removals
Starting price$10.75 per user per monthCheck out DeleteMeRead our review - Also great
OpteryFree report and transparency
Starting price$39 per yearCheck out OpteryRead our review
How we researched this
We compared official pricing and feature pages, app store listings, privacy policies and public user reviews. Prices change, so check the provider's site before you pay.
Key takeaways
- Incogni is our pick for most people, with automated removals from 420 plus brokers at $7.99 per user per month on its annual Standard plan.
- DeleteMe suits people with stubborn listings, thanks to human-verified removals and quarterly privacy reports at $129 per year.
- Optery is the best starting point if you want a free exposure report before paying, with paid plans from $39 per year.
- EasyOptOuts is the cheapest paid option on this list at $19.99 per year, though its coverage is narrower than the leaders.
- No service makes you invisible, since brokers can republish data, so expect ongoing removals rather than a one-time fix.
Quick comparison
| Name | Best for | Starting price | Free plan | |
|---|---|---|---|---|
| Hands-off automated removal | $7.99 per user per month | No | Visit | |
| Human-verified removals | $10.75 per user per month | No | Visit | |
| Free report and transparency | $39 per year | Yes | Visit | |
| Removal plus identity protection | $12 per user per month | Free trial | Visit | |
| Families and guided cleanup | $250 per year | No | Visit | |
| Broad coverage with aliases | See website | No | Visit | |
| Cheapest paid removal | $19.99 per year | No | Visit | |
| Recurring removals | $8.33 per user per month | No | Visit | |
| Fully managed cleanup | See website | No | Visit |
The best data broker removal services
Data brokers collect and sell personal details such as addresses, phone numbers and relatives, often from public records and marketing data. A data broker removal service sends opt-out and deletion requests on your behalf, then repeats them as listings return. We compared official pricing pages, coverage claims and public reviews for the services below.

Incogni is the simplest service on this list to live with, because it automates the whole cycle: scan, send requests, follow up and repeat. Its Standard plan covers 420 plus brokers, and the company says its removal practices have been independently assessed, which gives its claims more weight than most rivals.
The main limits are price structure and custom coverage. The headline $7.99 per month figure is the annual rate, with monthly billing higher, and custom removals from thousands of extra sites require Unlimited at $179.88 per year. For most people, Standard is enough, and it is our pick for the best data broker removal service.
- Automated removals from 420 plus brokers
- Recurring requests
- Clear dashboard tracking
- No free plan
- Custom removals require the Unlimited plan

DeleteMe takes a more hands-on approach, with human reviewers handling removals that automation cannot finish, including stubborn people-search listings. You get a quarterly privacy report showing what was removed, which helps if you want proof rather than just a dashboard count.
That care costs more, at $129 per year for one person, with two-person and four-person plans also available. DeleteMe also lacks a monthly option for its main plan, so it suits people ready to commit for a year. If you have listings that keep coming back, the human touch is worth the extra cost.
- Human-handled custom removals
- Quarterly privacy reports
- Long track record
- Higher price than Incogni
- No monthly billing for the main plan

Optery is the best place to start if you are not sure how exposed you are. Its free tier gives you an exposure report, and paid plans scale from Core at $39 per year up to Ultimate at $249 per year, with more brokers covered at each step. Screenshot reports on some plans show evidence of removals, which many rivals do not offer.
The trade-off is that the cheapest paid plan covers fewer brokers than Incogni Standard, so you may need a higher tier for similar coverage. Still, the free report makes Optery a low-risk first step, and you can upgrade only if the report shows a real problem.
- Free exposure report
- Screenshot proof on some plans
- Flexible tiers
- Higher tiers get pricey
- Coverage varies by plan
Aura is not a pure removal service, and that is the point. For around $12 per month on its annual plan, you get data broker removal alongside credit monitoring, dark web scanning, a VPN, antivirus and identity theft support. If you already pay for those tools separately, bundling them can save money and hassle.
The downside is that removal alone is not Aura's whole focus, and some features are US-only. If you only want removal, Incogni or DeleteMe will be cheaper and more focused. If you want one subscription for protection and removal, Aura is a strong all-in-one choice.
- Removal plus credit monitoring, dark web scanning and VPN
- Family plans available
- Removal is part of a larger bundle
- US-focused for full service
Kanary covers more than classic people-search sites, with tools for social media exposure and AI-related listings on its Advanced plan. That broader scope suits people worried about photos, profiles and content beyond broker databases, and added family members get a discount.
The price is the catch, starting at $250 per year for Core and rising to $500 per year for Advanced. Kanary makes sense if that wider cleanup matters to you, or if you want a guided process rather than a fully automated one. For basic broker removal, cheaper options cover the core job.
- Covers brokers, social media and AI tools on higher plans
- Guided cleanup tools
- Higher starting price
- Advanced plan costs much more
Privacy Bee pairs removal with privacy tools such as aliases, which let you use masked contact details with companies you do not fully trust. Its Pro plans claim some of the largest coverage in this category, and the service rescans for new exposures over time.
Pricing varies by plan and promotion, so check the current pricing page before comparing it with Incogni or DeleteMe. Privacy Bee suits people who want removal plus ongoing privacy management in one account, rather than the cheapest possible broker cleanup.
- Large published coverage
- Alias and masking tools on higher plans
- Regular rescans
- Pricing is not as clear at a glance
- Top plans are expensive
EasyOptOuts is the budget surprise on this list, offering removal from 200 plus sites for $19.99 per year. For people who mainly want people-search listings reduced at minimal cost, that price is hard to argue with, and setup is straightforward.
The limits match the price. Coverage is smaller than Incogni or DeleteMe, and rescans happen every four months rather than continuously. If your exposure is heavy or you need custom removals, pay more for a leader. If cost is the main barrier, EasyOptOuts is a credible start.
- Very low price
- Covers 200 plus sites
- Simple setup
- Narrower coverage than leaders
- Rescans every four months
OneRep focuses on recurring removals, which matters because broker listings often return after databases refresh. The service monitors for new exposures and sends fresh requests, rather than treating removal as a single cleanup. Family plans extend that protection to more people in one account.
Coverage detail is less prominent on its public pages than on Incogni or Optery, so ask what is covered before paying if a specific broker worries you. At around $8.33 per month on annual billing, OneRep sits in the same value range as Incogni, with a slightly different emphasis on ongoing monitoring.
- Recurring removals and monitoring
- Family options
- Clear removal status
- Less transparent coverage detail than some rivals
- Price varies by plan
PrivacyDuck is a fully managed service, meaning people handle your removals rather than you managing a dashboard. That appeals to busy users who want to hand over the job and receive reports, rather than checking statuses themselves.
The downside is transparency: pricing and coverage are less clear at a glance than on Incogni or DeleteMe, so you need to check the current offer before committing. If you prefer a managed, human-led service and do not mind that extra step, PrivacyDuck is worth a look.
- Human-managed removals
- Hands-off service
- Detailed reports
- Pricing not published as clearly
- Slower for people who want a dashboard
How we picked these
We compared official pricing pages, coverage claims and public reviews, and we favoured services that are still operating, publish a price or a clear plan structure, and offer recurring removals. We included a mix of automated, human-led, budget and bundled options, so different budgets and needs are covered. We did not claim hands-on testing, and prices change with promotions, so check the vendor pricing page before you subscribe.
What to know before you pay
Set honest expectations first. Removal services reduce exposure, but they cannot delete public records held by government sources, and brokers can republish data when their databases update. That is why recurring removals matter more than a single cleanup, and why cancelling a subscription often means listings return over time.
Coverage, proof and privacy
Ask which brokers are covered on the exact plan you would buy, not just the headline count for the top plan. Check how the service proves removals, whether through a dashboard, screenshots or periodic reports, and read its privacy policy to see what personal data you must share to run the service. You will need to provide names, addresses and contact details, so trust and data handling matter as much as price.
Choosing by budget and need
If you want the best value for automated removal, start with Incogni. If listings keep returning or need manual follow-up, choose DeleteMe. If you are unsure how exposed you are, run Optery's free report first. If you also want identity protection, compare Aura's bundle against buying removal and protection separately.





